"The universe is made of stories, not of atoms."
—Muriel Rukeyser
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Showing posts with label Build Book Buzz. Show all posts
Showing posts with label Build Book Buzz. Show all posts

Turn your book into a movie: 16 treatment tips by Kenneth Atchity


Turn your book into a movie 2By Kenneth Atchity

Making a book into a film can cost producers anymore $1 million to $200 million, so this is clearly a major investment.

Talk to a story editor from any production company, studio, or agency “story department,” and they will tell you the weaknesses they see in novels submitted for film or television.

The story department’s report on the book’s potential for translation to film, referred to as “coverage,” is their feedback to the decision-making exec. It can make or break it for you — and it kills countless submissions.

The sad thing is, most writers will almost never even get as far as a coverage of their novel.

That’s often because of the book’s “treatment.”


What’s a treatment?


A treatment is a relatively short, written pitch of a story intended for production as a motion picture or television program. Written in user-friendly, informal language and focused on action and events, it presents the story’s overall structure and primary characters. It presents three clear acts and shows how the characters change from beginning to end.

You can write a better treatment if you know about the typical weaknesses story editors find as they prepare each option’s “coverage” (see my book, Writing Treatments that Sell). When you address these common weaknesses, you give your story a much better chance in the rooms where people decide whether, and how much, to spend on putting your story onto the screen.

Then you can use that treatment to market your story to Hollywood.


16 treatment tips that will help you turn your book into a movie


Here are 16 things to know about what your treatment needs to include.

1. Make sure your primary characters are relatable (that’s also called sympathetic).

If we can’t relate to them, we don’t feel for them. This addresses the comment: “I can’t relate to anyone in the book.”

2. Trim the number of characters way back so the treatment’s reader isn’t boggled by the immensity of the cast. 

Also, keep the treatment focused as much as possible on the protagonist (and his or her love interest and/or ally) and antagonist. Comment: “There are way too many characters, and it’s not clear till page 200 who the protagonist is.”

3. Build a strong protagonist in the 20 to 50 star age range, one we want to root for

Comment: “We don’t know who to root for.”

4. Make sure your hero or heroine takes action based on his or her motivation and mission, and forces others in your story to react.

Comment: “The protagonist is reactive, instead of proactive.”

5. Offer a new twist in your story even if it’s a familiar story to avoid the comment: “There’s nothing new here.”

6. Write it so the story editor reading your treatment can see three well-defined acts: act one (the setup), act two (rhythmic development, rising and falling action), and act three (climax, leading to conclusive ending).

Comment: “I can’t see three acts here.”

7. Make sure the turning point into the third act of your story is well-marked with a major twist that takes us there.

Comment: “There’s no Third Act…it just trickles out.”

8. Create a well-pronounced theme for your story (sometimes called “the premise”) in the treatment, so that the reader (audience) walks away with the feeling they’ve learned something important.

Comment: “At the end of the day, I have no idea what this story is about.”
9. Be sure there’s plenty of action in your story. 

Action means dramatic action, of which there are two kinds: action and dialogue. Action is obvious:

She slams the door in his face.
The bullets find their target, and he slumps in his chair.
The second plane crashes into the Pentagon.
But good dialogue is also action:
“Would you do something for me now?”
“I’d do anything for you.”
“Would you please please please please please please please stop talking?” (Hemingway, “Hills like White Elephants”)

10. Sprinkle character-revealing dialogue throughout, enough to let the reader know what your characters sound like—and that they all sound different.

Comment: “There’s no dialogue, so we don’t know what the characters sound like.”

11. Make sure the plot is hidden not overt, dropping clues act by act so the audience can foresee its possible outcomes.

Comment: “At the end, the antagonist lays out the entire plot to the protagonist before he’s killed.”

12. Ruthlessly go through your treatment and remove anything that even hints of contrivance.

The audience will allow any story one gimme, but rarely two, and never three, before they lose their belief. Everything needs to be grounded in the story’s integrity.

Comment: “The whole thing is overly contrived.”

13. Make it well-paced, with rising and falling action, twists and turns, cliffhangers ending every act, etc.

Comment: “There is no real pacing.”

14. Be able to pitch your story  in a single punch line (aka “logline”), and put that line at the beginning of your treatment in bold face:

She’s a fish out of water—but she’s a mermaid (“The Little Mermaid,” “Splash”).
He’s left behind alone. On Mars (“The Martian”).
An inventor creates an artificial woman who’s so real she turns the table on her creator, locks him up, and escapes (“Ex Machina”).

This is also called “the high concept,” which means it can be pitched simply—on a poster or to a friend on the phone.

Comment: “How do we pitch it? There’s no high concept.”

15. Make sure your story feels like a movie, which includes taking us to places we’ve probably never been, or rarely been.

A movie transports us to locations we want to feel, like Antarctica, or the Amazon jungle, or a moon of Saturn, or, in movies I’ve done, a brothel in New Orleans (The Madams Family), the experimental lab of the inventor of the vibrator in Victorian England (Hysteria), a mountain cabin during a blizzard (Angels in the Snow), or the Amityville house in Long Island (Amityville: The Evil Returns).

Comment: “There are no set pieces, so it doesn’t feel like a movie.”

16. Get someone who knows the industry well to read your treatment and give you dramatic feedback on it before you send it out.

Comment: “The writer shows no knowledge of movies!”

Of course anyone with the mind of a sleuth can list films that got made despite one or more of these comments being evident. But for novelists frustrated at not getting their books made into films, that’s small consolation.

If you regard your career as a business instead of a quixotic crusade, plan your novel’s treatment to make it appealing to filmmakers–and to avoid the story department’s buzz-killing comments.

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Guest Post: Write, Read, Repeat by Sandra Beckwith



A Ray Bradbury comment about writing got me thinking about the many
Sandra Beckwith
successful writers and authors I know.

I discovered that they have three things in common – and those things are reflected in the Bradbury quote I’m sharing 

The best writers I know do two things daily: They write and they read.

They also get feedback on their writing from people who can evaluate it objectively and provide honest input — “This part confused me,” or “I found the unusual character names distracting.”

Growing and improving as a writer involves soliciting and incorporating feedback you can trust.

But it also takes practice. That comes from writing daily.
Read!

It also requires reading — lots of it.

I’m always surprised when I see an author-to-be comment, “I don’t read” or “I’m not much of a reader.”

How can that be? How do you know what good writing looks like if you don’t see it regularly by reading what others write?

Can you really find your way through a writing problem without studying how others have resolved that dilemma?

What about creative inspiration? How can you be creative or innovative when you don’t know how others structure their stories?

How do you know whether your writing meets conventional standards if you don’t read what others write?

You don’t need to look far to validate this theory that good writers are big readers — just turn to Facebook.

If your connections on that social network are like mine, you’ll see that the posts with correct spelling and grammar are probably from people who also comment about what they’re reading, whether it’s articles or books. Reading teaches you — in the most pleasant way possible — correct spelling, sentence structure, and grammar.

You absorb what’s “right” without instruction or lectures.
Repeat!

It’s important to repeat both steps continually. It’s like anything else — the more you do it, the easier it becomes.

When you learned how to ride a bike as a kid, you weren’t very good at it at first, were you? As you got feedback — “Keep pedaling!” or “Look straight ahead!” — you improved. The more you practiced, the better you got.

It works that way with writing, too.

It works the same way with reading. The more you read, the more you learn about how to present your information, whether you write fiction or nonfiction.

Take Ray Bradbury’s word for it: The “write, read, repeat” formula will improve your writing.

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"Selling Your Story to Hollywood: A Conversation with a Movie Producer" Audio Replay


“Selling Your Story to Hollywood: A Conversation with a Movie Producer” Audio Replay 


I've had such a great response to my interview with Build Book Buzz's Sandra Beckwith on how to sell your story to Hollywood teleseminar that I'm sharing the replay link for those of you who missed it or want to revisit it.
 
Here’s the audio recording for “Selling Your Story to Hollywood: A Conversation with a Movie Producer". 

 

  Click here for the audio REPLAY to Listen to Your Recording


Prefer to Download the Audio? Click Here to Download Your Recording
(If the recording opens in a new tab in your browser instead of downloading, simply right-click the link above and choose “Save File As” or “Save Target As” and choose your preferred save location.)

We hope you enjoy the recorded conversation about the book-to-movie process. Feel free to share this link with authors who want to know more about how to sell their stories to Hollywood.


Introducing Sandra Beckwith's “365 Daily Book Marketing Tips”

Sanda-Beckwith-200x300-roundEvery day, a short and to-the-point tip from one of the many book marketing categories covered in this amazing resource will arrive in your inbox. Always actionable, each pithy tip will give you something specific you can do every day to support your book.


What’s more, almost half of the tips include links to more information online so you get even more valuable instruction!

Here’s what you get in “365 Daily Book Marketing Tips” for your investment of less than a dollar:
  • One book marketing tip delivered via email every day for 365 consecutive days (many with links to more detailed information online!) starting immediately.
  • Tested, proven, book marketing advice in 15 topic categories, from Amazon sales to reviews to social media to speaking.
  • Access to years and years of book marketing experience – in your inbox every day.
Each tip is no more than two sentences – just the quick nudge you need to act on something specific that day (or to remind you that you need to do something every day to promote your book).


Here are just a few examples of what you’ll get in your email every day for a year. These are actual tips from the daily series:
  1. Re-evaluate the categories your book is listed in on Amazon periodically because they change. You might need or want to change one of yours. https://kdp.amazon.com/help?topicId=A200PDGPEIQX41
  2. When sharing a link to your blog posts, use the specific post link, not a generic blog page link. You want domainname.com/blog-post-title, not domainname.com/blog.
  3. Want a book club to read your book? Get it into libraries. Many club members are borrowers, so library borrowing is often a prerequisite for a club selection.
  4. When you find a website that reaches the same audience as yours, check the links on blog rolls, resources pages, etc., for more websites like it. Connect with the owners and comment on their blogs so you start building your network.
  5. When you are offering your book for free or for a sale price, check out the list of 100 websites that will let you list and promote your book. http://bit.ly/1LVh5VI
  6. Discover what other books were purchased by people who bought your book with the cool Yasiv tool. http://www.yasiv.com/ 
 
Here are a few suggestions to help you make the most of what you’ll receive every day:

•    Remember that these are tips, not articles. It’s more like smartphone app content than blog content.
•    If you like a tip that doesn’t include a link to more information online, use Google to find the specifics you want.
•    Not every tip will apply to your situation and your book. You might look at three in a row and think, “Nah . . . .” That’s to be expected – and will actually make it easier for you! Be open-minded about what might work for you, but be realistic, too.
•    Consider setting up a “daily book marketing tips” folder in your email software, then creating a “rule” (Outlook) or “label” (Gmail) so that each tip automatically gets moved to the folder when it arrives in your inbox.
•    Create your own tips resource by setting up a master “daily book marketing tips” document in Word or Excel, then copying and pasting each tip into the file every day. Just doing something that simple with a tip will help you remember it and encourage you to take action on it.
•    Block out time on your calendar every day or once a week to act on the tips that you like. If you protect the time on your calendar, you’ll make sure you have the time to take action.





Sandra offers three simple, affordable, no-brainer options that will impact your book marketing success:
  • 99 cents for the daily book marketing tips delivered by email every day for 365 days starting immediately
  • $9 for the PDF download with all 365 daily tips, all of the tips listed again by category, and 10 bonus tips — downloadable immediately
  • $9.99 for both the daily reminders (you know you need them!) and the instant PDF download (most popular option)
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